Given that the flag of Indian enterprise has not been fluttering of late, this book should help boost the morale of Indian business and its elan at home and around the world. Priced like a typical consumer good, at Rs 4995, this 299 page coffee table volume is unlikely to be picked up by students or researchers at home, but it deserves to be marketed globally to remind the world that Indian enterprise is alive and well and around!
The story of Indian enterprise has been told in much greater detail by each of the book’s academic contributors, namely, Professors Dwijendra Tripathi, R. Champaka-lakshmi, Ashok V. Desai, Omkar Goswami, Shireen Moosvi and Purushottam Agarwal. Scholars and students who seek a more in-depth understanding of this story must go to their original works, as well as the enormous academic literature that already exists on the subject.