Who doesn’t love Peppa Pig? Peppa with her little brother George, Mama and Papa, living on a hill, happy and rotund, playing in the mud and full of life lessons for children, neatly delivered in a few pages or reels of slick story-telling?
Well, I can tell you, legions of little fans around the world love Peppa to distraction. What began as a tentative idea over 15 years ago is a huge enterprise today, with 8 million YouTube subscribers to the Peppa channel itself and Peppa merchandise that spills from all kinds of store shelves. The Peppa icon is worth nearly $1.5 billion today!!!
Peppa Loves Yoga was released to commemorate World Yoga Day. The idea of introducing a healthy form of exercise and relaxation to toddlers is in itself admirable; but more so is the lovely story of Mrs Rabbit who comes by to Peppa and George’s playschool for a show-and-tell on yoga and how it can help everyone relax. Comparing the somewhat happy-go-lucky and lazy family of Peppa’s to the sleek and active Mrs Rabbit, who is always on the go, is quite a masterful stroke, but smarter still is the message that yoga helps one relax, a step better than just being ‘healthy’!!
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