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Tag Archives: Social Media

Social Media


By Sunetra Sen Narayan and Shalini Narayanan
THE WHATSAPP INDIA STORY: INSIDE THE DIGITAL MAYA SPHERE
2024

The investigation of WhatsApp’s characteristics by the authors reveals its significance in dismantling traditional professional hierarchies of top-down communication flow. The call structures outside the purview of the official work space bring in an element of a casual approach in comparison to official emails. However, in stringent professional sectors like administrative services and the army,


Reviewed by: Twinkle Siwach and Mehak Dua
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ISSN No. 0970-4175 (Print)